Who is still out there? The folks who we have built relationships with and do business with. No contracts, no signatures needed, no mistrust.

People we have taken the time to know, like and trust.  Knowing that doing business with these people is going to be a wonderful experience for both parties involved.

I mention this because it is a rare thing these days.  I was at an appointment last week and one of the women I talk to all the time offered several products that she thought I might like as gifts for Christmas.  I wanted all of them!!  She totaled it up and it came to more than the $20 I had in my wallet.  She told me to take them with me and to bring her the rest of the money next time I was in.   Who still does that?

But I know myself, if I’ve taken the time to get to know my customers, I then get to trust them.  The very same way they learn to trust us.

It really is all about building relationships.  It isn’t selling the latest gadget or having the “welcome” pledge memorized for every single person who walks thru your door.  Its about getting to know them.

Whether we do that thru social media, or at a networking meeting, or just in our day to day dealings with folks.

Its all about building relationships.

photo credit: Christian Scheja